Fifa has introduced a small number of “more affordable” $60 (£45) tickets for all 104 matches at the 2026 World Cup following criticism of its pricing structure for the tournament.
World football’s governing body says the new ticket price will be available to a certain number of “loyal fans” of the countries that have qualified for the World Cup.
A Fifa official close to discussions said: “We have listened to feedback and this new category is the right thing to do” – adding the decision was unanimous.
Under the previous pricing structure, which the Football Supporters’ Association (FSA) call “scandalous”, it would have cost a fan more than £5,000 to follow England at every match to the final.
The £45 ticket falls in the ‘supporter entry tier’, the lowest priced category, and will make up 10% of the allocation for each football association whose team is taking part in a competition being hosted by Canada, Mexico and the United States.
